Bullen Blog

     I just got back from a long driving trip (2600 miles) 3 weeks ago and listened to a great history book about Alexander the Great (Alexander the Great, by Philip Freeman on Audible), and it got me thinking about how to use his skills in a sales and marketing initiative. What if Alexander the Great was…

I just got back from a long driving trip (2600 miles) and listened to a great history book about Alexander the Great (Alexander the Great, by Philip Freeman on Audible), and it got me thinking about how to use his skills in a sales and marketing initiative. What if Alexander the Great was your sales…

I just got back from a long driving trip (2600 miles) and listened to a great history book about Alexander the Great (Alexander the Great, by Philip Freeman on Audible), and it got me thinking about how to use his skills in a sales and marketing initiative. What if Alexander the Great was your sales…

It is Spring cleaning time! Spring cleaning at your business is crucial for maintaining a positive and productive work environment. Here are the most important things to focus on: 1. Desks and Workspaces: Clear out clutter, organize documents, and sanitize surfaces. Encourage employees to declutter their personal workspace to improve productivity and reduce stress. 2.…

Lots of great cleaning events coming up! First up is the Clean Buildings Conference in Baltimore, MD. Come visit with us at our booth #313! Next up is NCW, or National Cleaning Week- National Cleaning Week kicks off on March 24th, encouraging us to declutter and freshen up our spaces for spring. It’s the perfect…

What about those bathrooms? I am on a short vacation trip with my RV, Globey #3 and when you are driving for 16 hours you end up in a few bathrooms. Some were ok and others were not. As a person involved in the cleaning industry I notice stuff that maybe others don’t but it…

It is almost Spring cleaning time! Promoting spring cleaning products effectively involves a combination of strategic marketing efforts designed to reach potential customers at the right time, with the right message, and through the right channels. Here’s a comprehensive approach: 1. Understand Your Audience Segmentation: Identify and segment your target market based on demographics, psychographics,…

Happy almost Presidents Day!            Presidents’ Day, officially Washington’s Birthday at the federal governmental level, is a holiday in the United States celebrated on the third Monday of February. It is often celebrated to honor all those who served as presidents of the United States and, since 1879, has been the…

What can you learn from a $7M  Super Bowl ad? Creating a promotion like a Super Bowl ad requires a mix of creativity, strategic messaging, and an understanding of your audience. By focusing on storytelling, emotional connection, and high production values, you can create a compelling pitch that captures the spirit of the most memorable…

I have a new product for you, how do I get the message out? Getting the attention of existing customers about a new product involves a strategic combination of marketing, communication, and leveraging the relationship you’ve already built with them. Here are some effective strategies: Content Marketing: Create blog posts, videos, or infographics that provide valuable…