Sunday Sales Blast 8/20/17

We Need to Talk Some More About Your Dirty Sponges

A kitchen sponge is not your enemy. But it can be very dirty. Last week, scientists published a study revealing how densely packed your dirty kitchen sponge is with microscopic bacteria. After I wrote an article about their work, readers flooded my inbox with good questions, so I asked around for some answers.

“Our study was mainly thought to create awareness, and not fear,” Dr. Egert wrote in a follow-up email.

But what they found alarmed many readers. Although not designed to evaluate disinfection methods, the researchers collected additional data from the sponge donors (a sample of 14 sponges, which the researchers concede was limited). And to their surprise, sponges regularly cleaned in soapy water or the microwave actually harbored more of a bacteria called Moraxella osloensis. This bacteria is generally common and harmless, but it can cause infections in people with compromised immune systems.

Nonetheless, Dr. Egert suggested that in most cases it may be best to throw away your sponge when it starts to stink — a sign that the nasty bacteria may be there — even if it may not harm you. This decision to toss, said Dr. Egert, means balancing hygiene and sterility, thriftiness and a sustainable environment. The United States Department of Agriculture also suggests buying new sponges frequently, as they are “difficult to clean.”

“You should not become hysteric and afraid of your kitchen sponge now,” said Dr. Egert in our original interview. Even sterile environments can make a person ill, he added. “But if you’re already ill or have ill people at home, you should be more careful.”

For the full story here is the link:

15 Scientifically Proven Ways to Work Smarter, Not Just More
Nobody cares how busy your are or how work you late, they just care what you get done.

Whether you're working a traditional 9-to-5 gig or running your own business, we all struggle with productivity. For many this is a daily struggle. The good news? That struggle will be a thing of the past if you implement these 15 scientifically-proven methods for increasing your productivity.

1. Track your time.
Time tracking will boost your productivity by allowing you to see how much time you’ve spent on a task.

If you’re like most people, you’re probably busy responding to emails on the morning commute. You may be answering the phone whenever you have a break -- but you're working non-stop. This is not as uncommon of an occurrence as previously believed. But, we weren’t designed to work like that.

2. Plan your day the night before.
Planning your work day allows you to schedule work on your meaningful goals. You can write these goals to do within the first few hours of the day

3. Avoid the news.
Living in a world where we’re plugged in 24/7 means that we’re bombarded with news. You may not even want to hear about the particular news story you're hearing.  The problem as Buffer’s Joel Gascoigne explains -- the news is negative. The ratio of bad news to good news is around 17:1. As previously mentioned, happiness influences productivity -- skipping the news may help you.

Constantly consuming this unhealthy information can affect your mood and prevent you from bettering yourself. For instance, instead of watching the 24/7 news cycle, you could hit the gym. Consider strengthening  a skill, or reading a book that’s inspiring to boost your productive and happy self.

Here is the link for the rest:


Only 23 days till the ISSA show starts, are you coming? See us in booth #2537

Have a great day and an even better sales week!

Scott Jarden