Sunday Sales Blast 11/19/17

Springsteen Quotes on Success, Love and Rock n' Roll

Words of wisdom from a rock icon on how to navigate success and stay true to yourself.

ON LUCK - “When it comes to luck, you make your own.”
ON AUDIENCE - “Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.”
ON SUCCESS - “If you’re good, you’re always looking over your shoulder.”
ON PERSPECTIVE - “It’s not the time in your life, it’s the life in your time.”

Great takeaways for business and life.

Happy Thanksgiving, next week!


Thanksgiving Day is a national holiday celebrated in Canada, the United States, some of the Caribbean islands, and Liberia. It began as a day of giving thanks for the blessing of the harvest and of the preceding year. Similarly named festival holidays occur in Germany and Japan. Thanksgiving is celebrated on the second Monday of October in Canada and on the fourth Thursday of November in the United States, and around the same part of the year in other places. Although Thanksgiving has historical roots in religious and cultural traditions, it has long been celebrated as a secular holiday as well.

In the United States, the modern Thanksgiving holiday tradition is traced to a sparsely documented 1621 celebration at Plymouth in present-day Massachusetts, and also to a well recorded 1619 event in Virginia. 

The question of where the first Thanksgiving was held in the United States has been a subject of debate, primarily between New England and Virginia, complicated by the concept of Thanksgiving as a holiday celebration versus a religious service.

On December 26, 1941, President Franklin D. Roosevelt signed a joint resolution of Congress changing the national Thanksgiving Day from the last Thursday in November to the fourth Thursday. Two years earlier, Roosevelt had used a presidential proclamation to try to achieve this change, reasoning that earlier celebration of the holiday would give the country an economic boost.

In my opinion, Friday would make more sense. Either way, have a great Thanksgiving!

Stay warm and have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 11/12/17

ISSA Refutes RAI Amsterdam’s Termination of Alliance

ISSA, the worldwide cleaning industry association, unambiguously rejects RAI Amsterdam (RAI)’s claim that the long-standing alliance between ISSA and its “INTERCLEAN” trade show partner, RAI, is terminated.

On Friday, November 3, 2017, RAI submitted a letter to ISSA indicating its desire to terminate the agreement between ISSA and RAI and immediately began contacting ISSA members, exhibitors, council members, and other organizations announcing the termination. Subsequently, a series of communications went out that also demanded that ISSA members work directly with RAI to book their trade show booths for the Amsterdam ISSA/INTERCLEAN show.

ISSA unequivocally denies that the alliance is terminated.
“This behavior is unacceptable,” says ISSA Executive Director John Barrett. “I want to stress to our valued members, peers, and stakeholders that these allegations regarding ISSA’s partnership and global family of ISSA/INTERCLEAN exhibitions are not only unprofessional but absolutely untrue. We do not in any way support RAI’s unilateral departure from its obligations or its decision to communicate directly to members of the association with misinformation.”

Bullen has exhibited at the "ISSA Interclean" show before the ISSA was added. It has been over 25 years that the two organizations have been working together. We will be there again this spring to meet and serve our international customers.

Winter is here! (20 degrees last night in Philadelphia)


Do your customers have a supply of Winterinse to go with your ice melt chemicals? here is the link for more info:

Stay warm and have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 11/5/17

Daylight saving time: The myths and the truths

Loved by some, loathed by many, daylight saving time has wide-ranging and often surprising implications.
From energy use to our very health, here's a look at some of the mythology and facts surrounding DST.

MYTH: It saves energy
One of the most commonly offered rationales for daylight saving time (yes, it's "saving," not "savings") is the presumption that by extending summer daylight later into the evening, Americans would use less energy.
Unfortunately, it doesn't seem to hold true.
A 2008 U.S. Department of Energy study reported that daylight saving time reduces annual energy use by about 0.03%. And a study that same year from the University of California-Santa Barbara found it might even increase energy consumption.

TRUTH: You really DO feel cruddy for a few days after
A 2012 British study found kids got more exercise during the longer summer day. That's good. Then again, researchers at the University of Alabama Birmingham reported in 2012 that the spring adjustment led to a 10% increase in heart attack risk.
On the other hand, that same study found the risk fell about as much in the fall, when clocks were turned back.

MYTH: Farmers loved it
The idea that daylight saving time was created to help farmers get their harvests in is so ingrained into the national consciousness, it's hard to believe it's not true.
But it's not, according to Prerau, whose 2009 book "Seize the Daylight" traces the history of the time shift.
Farmers, in fact, vociferously fought the proposals, arguing they cut productivity and made life overall tougher for them.

TRUTH: Fewer and fewer of us think it's worth the trouble
A 2014 Rasmussen poll found that a declining percentage of adults in the United States -- 33% -- think daylight saving time is "worth the hassle." That's down from 37% in 2013 and 45% the year before.
Efforts to kill off daylight saving time are nearly as old as the time shift itself, and even today, some are trying to get it repealed.
More than 63,000 people have signed a petition sponsored by the DST-hating website A search on returns 1,466 petitions mentioning daylight saving time, most of which appear to support abolishing it.

Have a great day and an even better sales week!

Sunday Sales Blast 10/29/17

Amazon’s New Plan for Home Deliveries: Hand Over the Keys

The online retailer’s new door-lock system would allow homeowners to give couriers access to the house.

The company on Wednesday introduced a connected door-lock and security-camera system to let package carriers, guests and eventually dog walkers in and out of customers’ houses, all controlled via an app.

Dubbed “Amazon Key,” the new $249.99 system...

When a courier arrives with a package for in-home delivery, they scan the barcode, sending a request to Amazon’s cloud. If everything checks out, the cloud grants permission by sending a message back to the camera, which starts recording. The courier then gets a prompt on their app, swipes the screen, and voilà, your door unlocks. They drop off the package, relock the door with another swipe, and are on their way. The customer will get a notification that their delivery has arrived, along with a short video showing the drop-off to confirm everything was done properly.

Why does this matter to you and your business?

While Amazon isn’t going to allow any third-party delivery services to get inside your house with Key (at least not at launch), the company is hoping that you’ll use Key when ordering stuff like dog walking or kitchen cleaning from its Amazon Home Services division. In the coming months, it says Key will be integrated with over 1,200 service providers across 60 professions.

Bullen could see this being broaden to commercial service very easily in the future. If you sell contractors that do home cleaning Amazon would have them locked in for products as well and the ability to connect with the services end of the business.
Here is the full story link:

5 Powerful Ways to Give Thanks to Your People

There's no better time of year than the approaching holiday season for company owners to roll up their sleeves and spread gratitude to the people who have contributed to the business all year long: the amazing employees who embody the culture, vision, and soul of an organization. 

Showing appreciation should be a regular year-long practice at any business. But the end of the year is a great time to step up the expressions of gratitude and go above and beyond in saying, "I love you!" Here are five simple ways to say thank you to your people:

1. Give thanks.
For the past seven years, my partner and I compose a long "we give thanks" email to our entire company. In that email, we list every single person in our organization and explain why that individual is special to us in just one sentence. Some of the remarks are funny, many are serious and all are heartfelt.

2. Send personal notes.
Sending love and appreciation to a team member can be as simple as sending a note. I try to write five notes a day to my people. This gives me an excuse to sit down and think about who in my company deserves a pat on the back. It doesn't have to be a long letter and can simply be a note of thanks for the contribution this individual makes and your gratitude for the hard work and loyalty. 

3. Help your staff show appreciation to others.
Most of my company is composed of salespeople. I own a real estate firm with 260 real estate agents and 20 staff members. One way I show appreciation is by helping members of my team express appreciation to their clients.

For the past five years, we have organized a Thanksgiving-time event with a pie giveaway for the agents. The company prints up individualized marketing materials for each agent negotiates discounted pricing on pies from a local farm and then drops the desserts at each agent's office for distribution two days before Thanksgiving. 
For all five here is the link:

Have a great day and an even better sales week!
Scott Jarden

Sunday Sales Blast 10/22/17

California becomes the first state to require broad disclosure of chemicals in cleaning products

Any hazardous chemicals found in household cleaning products will have to be clearly disclosed on labels and online under a California law that will be phased in over the next three years.

The law, signed Sunday by Gov. Jerry Brown, is poised to put the state at the front of a national discussion about the rights of consumers to know what dangerous chemicals or allergens may be in common cleaners. The ingredients must be posted online by manufacturers in 2020, and on product labels by 2021.

"People around the country and especially Californians are demanding more disclosure about the chemicals in products we use," said state Sen. Ricardo Lara (D-Bell Gardens), the bill's author, in a written statement. "The science is clear, and we have seen the data about how cleaning product chemicals affect parents, children, people with pre-existing conditions, and workers who use these products all day, every day."

Since this California is requiring this info it will mean if you sell in there all of your products no matter where they are sold will have it. Bullen would like to see a standard label format for this disclosure. Something like the calorie, fat, and protein panel that is on all food packaging now. What do you think?

5 Digital Marketing Mistakes Every Brand Should Avoid
The world is shrinking faster than we can imagine with rapidly increasing interconnectivity all across the globe. And at the epicenter of this phenomenal change are digital technologies and their growing role in our day-to-day lives. The internet is offering marketers the perfect opportunity to reach out to their customers and influence their decisions, but the only way to pull off this feat is by leaving no scope for mistakes in your digital marketing strategy. Here are some of the more common digital marketing mistakes that marketers make it a point to avoid while reaching out to their customers:

1. Ignoring emails… and the fact that they still work
Emails have gradually lost their shine with the emergence of social media avenues. But a fact that every seasoned marketer is well-versed with is that they deliver favorable results and are here to remain. The efficacy of your marketing strategy can be enhanced by utilizing this hidden power of email marketing. It can be done by creating and rendering high-impact kinetic emails while providing an omnichannel experience to the end-user. Marketers must also leverage interactive media, Big Data personalization, and automation while opting for email marketing.
2. Underestimating the relevance of mobile
The wheel of marketing is spinning on the increasing adoption of mobile phones. Mobile phones now comprise 65% of total digital media consumption and are coming to the forefront more strongly with increasing smartphone penetration and internet adoption. Irrespective of your preferred channel, mobile must reflect strongly in your short-term and long-term marketing strategy.

Do you have a policy for monitoring and answering emails in a timely manner? Is your website responsive? A responsive website automatically adjusts it format to match the device that it is viewed on. All of Bullen's site are 100% responsive, is yours?

Here is the link for all 5:

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 10/15/17

Does Your Gut Always Steer You Right?

Weighing a big decision? Here’s what experts say about when to go with your gut or your rational brain—or some combination of both

You have an important decision to make. You’ve done research, made a list of the pros and cons, asked friends and family for advice.

When should you just trust your gut?

Scientists, authors and motivational speakers (plus plenty of moms) have long touted the power of intuition—our mind’s ability to understand something without the need for conscious reasoning. Think of all the recommendations you’ve heard: “Put the problem away and come back to it later.” “Intuition doesn’t lie.” “Sleep on it.”

Many studies support this advice, showing that the decisions we make unconsciously before our rational mind can get involved, are often better.

But not always.

John Bargh, a psychology professor at Yale and director of the ACME (Automaticity in Cognition, Motivation, and Evaluation) Laboratory, has a book coming out this month: “Before You Know It: The Unconscious Reasons We Do What We Do.” 

Dr. Bargh says that our gut is better at helping us sort out some things, such as whether we are in immediate danger. It can help us quickly identify our preferences. And it’s good at helping us make complex decisions—say, buying a car—when the amount of information and choices can be overwhelming.

When should you trust your gut?
Consult your gut for complex decisions.
Make a list and set it aside

Using unconscious and conscious thought to make a decision is often best. And conscious thought should come first. An excellent way to do this is to make a list of the benefits and drawbacks of each choice you could make.

If the stakes are high, try to think rationally
Pay attention to your state of mind
Remember that strong emotions can change your intuition.
Eat well

What you put in your gut makes a difference. Refined foods can damage the microbiome in your gut, and this harms the gut’s connections to the brain.


Here is the link to the complete article:

Did you miss the ISSA show?

ISSA show has come and gone. What was your feeling about the date of the show and the location? Was it too early in the fall? I am used to watching the World Series during the show or at least some of it. Did the weather have an effect on your decision to attend?

Give us some feedback on the blog version of the SSB at this link where you can comment or share previously posted SSB:

Have a great day and an even better sales week!
Scott Jarden

Sunday Sales Blast 10/8/17

11 Habits of Genuinely Likable People

There's a formula to making a great first impression: Smile, make eye contact, be engaging... while it's not always easy, it is simple. But first impressions can also quickly lose their impact, especially when there's no substance beneath the surface glow.

Being genuinely likable over the long haul is tougher. Building and maintaining great relationships, consistently influencing (in a good way) the people around you, and consistently making people feel better about themselves... that's something relatively few people can do.

But you can, because being the most likable person in the room has nothing to do with your level of success, or your presentation skills, or how you dress, or the image you project... being genuinely likable is all about what you do.

Here are 4 out of the ten:

1. Give before you receive, knowing that you may never receive.
Never think about what you can get. Focus on what you can provide. Giving is the only way to establish a real connection and relationship.

2. Listen three times more than you talk.
Ask questions. Maintain eye contact. Smile. Frown. Nod. Respond -- not so much verbally, but nonverbally. That's all it takes to show the other person he or she is important.

3. Always put your stuff away.
Don't check your phone. Don't glance at your monitor. Don't focus on anything else, even for a moment.
You can never connect with others if you're busy connecting with your stuff, too.

4. Never talk about the failings of other people...
Granted, we all like hearing a little gossip. We all like hearing a little dirt.
The problem is, we don't necessarily like -- and we definitely don't respect -- the people who dish that dirt.

For the complete list go to:

I hope you like the links and tips I find as I do my reading online and through other sources. For your info, I use Flipboard for general news. It allows you to create and follow specific news feeds and subjects you are interested in.

I also subscribe to Texture. For one monthly price, you get access to hundreds of magazines. Just like the ones you would buy in physical form but with the Texture app you get them electronically. You can download them to view later on your iPad or other tablets. I love this for when I am traveling since I can pick 4 or 5 that I would like to read on the plane or train and not have to lug the printed versions around.

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 10/1/17

Diversey Professional Brands Now in Lowe’s Stores


Diversey announced that several of its popular Diversey brand products are now available in Lowe’s U.S. stores. The lineup includes surface cleaners, degreasers, disinfectants and more, with recognizable professional brand names such as Glance, Crew, Spitfire and Virex. Diversey brand products offer professional grade cleaning quality with the convenience of consumer availability, making them ideal for prosumers, or the professional consumer audience.

“Partnering with Lowe’s gives customers convenient access to professional strength Diversey products,” said Paul Budsworth, President – North America, Diversey. “There is great value in offering the otherwise only commercially available Diversey brand products to locally-owned businesses that appreciate quality, convenience, cost savings, and sustainability.”

Another reason to sell your own brand (BYOB).

Why Multitasking Is a Myth That's Breaking Your Brain and Wasting Your Time
You might think you're a great multitasker, but you're not. There's no such thing.

The myth of multitasking
Most of us think of multitasking as a necessary part of life. How else could we possibly meet the demands of our over-scheduled, hectic lives? But, the truth is, you can only truly multitask (accomplish more than one task simultaneously) if:

One or more of the tasks is "second nature. In other words, it is so well-learned that no real thought is necessary to complete the task, like chewing gum or walking.

The tasks being performed involve different brain processes. For instance, if you're reading a book, you can listen to classical (instrumental) music at the same time, but if you listen to music with lyrics, you won't retain as much of the information you're reading. This is because both reading and listening to songs with words activate the language center of the brain. And the brain literally cannot process more than one task in any given category at a time.

Whether or not you're convinced that multitasking is a myth, I challenge you to try shifting to single-tasking. Focus on one project or activity at a time, then switch to the next when you're finished. You're likely to see an increase in your productivity, and you might actually end up saving time, as strange as that might seem.

Also, it's good for relationships. If you're reading your email while someone is talking to you, you're not really listening or you're not retaining what you read. Either way, it's just no good.

Some of the most successful entrepreneurs I know have designated times for checking email, using social media and making phone calls. They focus on that one task until they're caught up, then move to the next. In the meantime, whatever they aren't focusing on is closed. No email notifications all day, no Facebook message popups and no answering calls that aren't necessary, unless it's that tasks time for attention.

Here is the link for the full article.

Have a great day and an even better sales week!
Scott Jarden

Sunday Sales Blast 9/24/17

Summer is over, get back to work!
That's right, get back to work, winter is coming.

Start by selling your own brand (BYOB). Here is what Costco has done:

How Kirkland Signature Became One of Costco’s Biggest Success Stories.
Retailer’s private-label products, ranging from mixed nuts to men’s dress shirts, generate about a quarter of company sales.

Kirkland Signature, Costco’s store brand, is challenging manufacturers hoping to earn or retain a coveted spot at the warehouse retailer. Since 1995, Costco has used its Kirkland products to attract shoppers, building a reputation for quality and low prices on milk, toilet paper, men’s shirts and golf balls bearing the unassuming red logo. About a quarter of Costco’s $118.7 billion in annual sales come from Kirkland Signature products, and the percentage is growing, company executives say.

For the full article:


ISSA show take aways:

Despite the early date of the show this year, the people that came were there to do business. We had good steady traffic at our booth for Tuesday and Wednesday. The last day is always the last day. We were pleasantly surprised to have a lot of international visitors to our booth. We met new prospects from South Africa, Peru, New Zealand and China.

If you would like to see our 4 videos from the booth they are all up, just click the image below.

Great golf again this Sunday and the award of the Fedex Cup gets closer. How about $10,000,000.00 for winning the big one? Makes you consider taking up golf.

Have a great day and an even better sales week!

Sunday Sales Blast 9/17/17

We are home from the show!

The regular SSB will return next week while we recover from all of our hard work.

We packed up the booth and headed back home on Friday, Thanks to all of you that came to visit with us while in Las Vegas. Since more of you reading this did not attend the show we have posted four videos so you can watch them and see the products and services we were featuring without having to leave your office. Click the image below to see what you missed.

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Great golf to watch this afternoon from the BMW Championships.

Have a great day and an even better sales week!
Scott Jarden

Sunday Sales Blast 9/11/17

Off to the ISSA show!

We are traveling today to do booth setup for the ISSA show so no SSB this week. Stay tuned for video coverage from our booth all week.


Only 2 days till the ISSA show starts, are you coming? See us in booth #2537 or watch our videos from the booth each day.

If you are coming to the show and flying check this info from last weeks SSB.

Come flu with me

The way airlines board planes affects how easily bugs are spread among passengers.

IT IS an often-heard office conversation. Someone returns from a trip with a nasty bug, and colleagues say he must have caught it from a germ-ridden plane. It is not unusual to come down with something nasty after flying. And as a fellow Gulliver reported last week, contaminated air on flights is widespread.

Someone has to carry those bugs into the cabin in the first place, before infecting fellow flyers. Researchers at Arizona State University, Florida State University and Embry-Riddle Aeronautical University have found that the way airlines board planes can have a huge effect on the potential for disease contagion. The researchers considered a hypothetical outbreak of the Ebola virus and the effect that different boarding methods could have on infection rates. With the standard boarding method of dividing the plane into three sections and boarding passengers from front to back, there is a 67% chance of reaching 20 or more air travel-related cases of Ebola per month, as passengers cluster together while waiting for the earlier boarders to stow their bags. It would be far better, the researchers found, to split the plane into two sections and board randomly within each section. In this scenario, the risk of infecting 20 people per month drops to 40%. (It would probably also make boarding quicker.)

For the full article to make you even more uncomfortable flying click this link:

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 9/3/17

Happy Labor Day Weekend!

Labor Day in the United States is a public holiday celebrated on the first Monday in September. It honors the American labor movement and the contributions that workers have made to the strength, prosperity, laws and well-being of the country. It is the Monday of the long weekend known as Labor Day Weekend and it is considered the unofficial end of summer in the United States.

In 1887 Oregon became the first state of the United States to make Labor Day an official public holiday. By the time it became an official federal holiday in 1894, thirty U.S. states officially celebrated Labor Day. Thus by 1887 in North America, Labor Day was an established, official holiday


Only 9 days till the ISSA show starts, are you coming? See us in booth #2537 or watch our videos from the booth each day.

Speaking of traveling to the show

Come flu with me

The way airlines board planes affects how easily bugs are spread among passengers.

IT IS an often-heard office conversation. Someone returns from a trip with a nasty bug, and colleagues say he must have caught it from a germ-ridden plane. It is not unusual to come down with something nasty after flying. And as a fellow Gulliver reported last week, contaminated air on flights is widespread.

Someone has to carry those bugs into the cabin in the first place, before infecting fellow flyers. Researchers at Arizona State University, Florida State University and Embry-Riddle Aeronautical University have found that the way airlines board planes can have a huge effect on the potential for disease contagion. The researchers considered a hypothetical outbreak of the Ebola virus and the effect that different boarding methods could have on infection rates. With the standard boarding method of dividing the plane into three sections and boarding passengers from front to back, there is a 67% chance of reaching 20 or more air travel-related cases of Ebola per month, as passengers cluster together while waiting for the earlier boarders to stow their bags. It would be far better, the researchers found, to split the plane into two sections and board randomly within each section. In this scenario, the risk of infecting 20 people per month drops to 40%. (It would probably also make boarding quicker.)

For the full article to make you even more uncomfortable flying click this link:

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 8/27/17

How do you stay so motivated?

You see, we are often so consumed by motivating our teams, employees, business partners and customers, that we sometimes forget something extremely important -- our own motivation.

1. Build a business around your passion.
When you do something you truly love it’s not hard to find the motivation needed to succeed. If you are involved in an industry that bores you it will be hard to dig down and find that motivation when you need it because you aren’t truly passionate about what you are doing.

2. Always have long-term and short-term goals.
I’m a big fan of goals, both short-term and long-term -- they give you something to work towards, and including short-term goals ensures that you are able to taste victory on a regular basis, providing further motivation to push hard towards achieving the long-term goals.

3. Be extremely optimistic. 
When you are constantly optimistic you focus on just the positives, which helps you stay motivated and focused on reaching your goals. The minute you start to bring negative thoughts into your mind is the moment your forward momentum will come to a screeching halt. 

4. Commit to the end goal.
Success often comes to those who take big risks, and big risks can result in epic failures. There are very few one-hit wonders, as most successful entrepreneurs have experienced failure at one point.

5. Surround yourself with like-minded people.
The company you surround yourself with has a direct influence on how you behave, both in your personal life and in the workplace.

6. Establish a personal reward system.
It’s always nice to be rewarded for your hard work, and we can all benefit greatly by implementing a personal rewards program. It doesn’t have to be lavish, either, as sometimes simple rewards can go a long way to push us harder.

To see the full article click this link:


ISSA awards first recipient of the Richards H Jarden Scholarship.

The Jarden family established the ISSA Richards H Jarden Scholarship fund shortly after his passing in February of this year. The recipient was Samuel T. Nortman. Samuel has a high school GPA of 4.0 and was second in his class of 151 students. He was active in clubs and on the varisty track team as well. Samuel plans to attend the University of Wisconsin-Madison this fall to major in Chemical Engineering.

The scholarship is only available to a student who is majoring in either Chemistry  or Chemical Engineering.


Only 16 days till the ISSA show starts, are you coming? See us in booth #2537 or watch our videos from the booth each day.

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 8/20/17

We Need to Talk Some More About Your Dirty Sponges

A kitchen sponge is not your enemy. But it can be very dirty. Last week, scientists published a study revealing how densely packed your dirty kitchen sponge is with microscopic bacteria. After I wrote an article about their work, readers flooded my inbox with good questions, so I asked around for some answers.

“Our study was mainly thought to create awareness, and not fear,” Dr. Egert wrote in a follow-up email.

But what they found alarmed many readers. Although not designed to evaluate disinfection methods, the researchers collected additional data from the sponge donors (a sample of 14 sponges, which the researchers concede was limited). And to their surprise, sponges regularly cleaned in soapy water or the microwave actually harbored more of a bacteria called Moraxella osloensis. This bacteria is generally common and harmless, but it can cause infections in people with compromised immune systems.

Nonetheless, Dr. Egert suggested that in most cases it may be best to throw away your sponge when it starts to stink — a sign that the nasty bacteria may be there — even if it may not harm you. This decision to toss, said Dr. Egert, means balancing hygiene and sterility, thriftiness and a sustainable environment. The United States Department of Agriculture also suggests buying new sponges frequently, as they are “difficult to clean.”

“You should not become hysteric and afraid of your kitchen sponge now,” said Dr. Egert in our original interview. Even sterile environments can make a person ill, he added. “But if you’re already ill or have ill people at home, you should be more careful.”

For the full story here is the link:

15 Scientifically Proven Ways to Work Smarter, Not Just More
Nobody cares how busy your are or how work you late, they just care what you get done.

Whether you're working a traditional 9-to-5 gig or running your own business, we all struggle with productivity. For many this is a daily struggle. The good news? That struggle will be a thing of the past if you implement these 15 scientifically-proven methods for increasing your productivity.

1. Track your time.
Time tracking will boost your productivity by allowing you to see how much time you’ve spent on a task.

If you’re like most people, you’re probably busy responding to emails on the morning commute. You may be answering the phone whenever you have a break -- but you're working non-stop. This is not as uncommon of an occurrence as previously believed. But, we weren’t designed to work like that.

2. Plan your day the night before.
Planning your work day allows you to schedule work on your meaningful goals. You can write these goals to do within the first few hours of the day

3. Avoid the news.
Living in a world where we’re plugged in 24/7 means that we’re bombarded with news. You may not even want to hear about the particular news story you're hearing.  The problem as Buffer’s Joel Gascoigne explains -- the news is negative. The ratio of bad news to good news is around 17:1. As previously mentioned, happiness influences productivity -- skipping the news may help you.

Constantly consuming this unhealthy information can affect your mood and prevent you from bettering yourself. For instance, instead of watching the 24/7 news cycle, you could hit the gym. Consider strengthening  a skill, or reading a book that’s inspiring to boost your productive and happy self.

Here is the link for the rest:


Only 23 days till the ISSA show starts, are you coming? See us in booth #2537

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 8/13/17

6 Management Tricks You Can Learn From Jon Snow Without Beheading Anyone.

Game of Thrones has some applicable management lessons, even if you don't have the power of life or death.

Games of Thrones has taken the world by storm and it's not just from an entertainment perspective. People from all walks of life are learning a variety of skills from the HBO television series, and chief executive officers are no exception.

1. Always value your team.
During the season finale, Jon Snow is accompanied by Davos, Sansa and the Northern Houses, giving them a strong chance of surviving through the winter months. Jon Snow would not be able to achieve this without his team, a valuable lesson for any leader.

The key to being a CEO and managing a company is valuing the team members that help you make it happen. Remember, you may have the vision, and you need the right minds to bring it to life.

2. Make intelligent alliances.
I'm sure nobody expected or wanted Jon Snow to let the Wildings cross the wall, but he knew that winter was coming and that he could not keep Winterfell safe from the Night's King; he decided to stop the White Walkers from increasing their numbers by getting people out of their reach.
Sometimes, the most unlikely alliances are the most intelligent ones. As a CEO or member of a management team, you must do what's best for your company and your team. Create partnerships where they will offer value to your organization.

3. Motivate others to achieve common goals.
Jon Snow's main goal is to save the North, along with his friends, family and loyal followers. He wanted everyone to work towards a common goal: to survive the war against the Night's King and the unbearable winter months.
This valuable sense of passion and drive is something all CEOs should have and embrace. If you're the CEO of a company, you need to share your passion with your teams to motivate them towards a common goal. Aside from making your organization more productive, you'll create a deeper connection with the people you beside.

For all six here is the link:

Why These Student Workers Are Lining Up To Clean Dirty Toilets


“It all started with a pair of jeans,” says Kristen Hadeed when talking about Student Maid, Inc., the cleaning and concierge company she founded in 2009. The company, which only hires students, is located in Gainesville, Florida.

As a 19-year old undergraduate student at the University of Florida looking to buy a new pair of jeans she couldn’t quite afford, Kristen embarked on a journey that started with cleaning houses in between classes. Her goal at the time: earn enough money by cleaning to purchase that coveted (and expensive) pair of denims.

After a bit of a learning curve, she found her services to be in high demand: “I found that my clients would tell their friends, who would refer me to their friends, and before I knew it, I needed help. I slowly hired other students to clean with me after school and on the weekends.”
After being hired for a large cleaning project near the university campus, she saw how much of an opportunity there was for a reliable, trustworthy cleaning service in the local community.

Kristen believed this void could be fueled by college students—like her at the time—looking to earn money and experience while focusing on school. With a mindset of “we are here to help,” Student Maid was born, and Kristen hasn’t looked back since.

To learn more here is the link:


Do you sell your brand online? Bullen can help.

The Bullen Companies is pleased to announce its new Bullen Fulfillment Services division (BFS).

BFS is a comprehensive solution to distributors that want to sell via ecommerce to sites like Amazon,, Ebay, Etsy and many more. Bullen provides the product manufacturing of your brand and the expertise in getting the product to market with your preferred vendor.

There is no need for you to purchase the product, have it shipped to your location and then ship it to the vendor. Bullen’s BFS can eliminate a step, reduce freight cost and other fees associated with servicing ecommerce sites.

Three easy steps to ecommerce:
1. Place your orders with Bullen
2. Bullen fulfills order direct to your vendor
3. You sell product online without having ever handled the product

Email us for more info:


Only 40 days left of Summer, get outside and enjoy it!

Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 8/6/17

On vacation this week, here is great repeat SSB.

One Day, a Machine Will Smell Whether You’re Sick

Ancient Greek and Chinese medical practitioners used a patient’s scent to make diagnoses. Modern medical research, too, confirms that the smell of someone’s skin, breath and bodily fluids can be suggestive of illness. The breath of diabetics sometimes smells of rotten apples, experts report; the skin of typhoid patients, like baking bread.

But not every physician’s nose is a precision instrument, and dogs, while adept at sniffing out cancer, get distracted. So researchers have been trying for decades to figure out how to build an inexpensive odor sensor for quick, reliable and noninvasive diagnoses.

The field finally seems on the cusp of succeeding.

“You’re seeing a convergence of technology now, so we can actually run large-scale clinical studies to get the data to prove odor analysis has real utility,” said Billy Boyle, co-founder and president of operations at Owlstone, a manufacturer of chemical sensors in Cambridge, England.

Mr. Boyle, an electronics engineer, formed the company with two friends in 2004 to develop sensors to detect chemical weapons and explosives for customers, including the United States government. But when Mr. Boyle’s girlfriend and eventual wife, Kate Gross, was diagnosed with colon cancer in 2012, his focus shifted to medical sensors, with an emphasis on cancer detection.

With artificial intelligence, he said, the machine becomes better at diagnosing with each exposure. Rather than detecting specific molecules that suggest disease, however, Mr. Haick’s machine sniffs out the overall chemical stew that makes up an odor.

It’s analogous to smelling an orange: Your brain doesn’t distinguish among the chemicals that make up that odor. Instead, you smell the totality, and your brain recognizes all of it as an orange.

To read the complete article click here-


Bundle Selling Thoughts

Bullen Regional Sales Manager, Jack Collins remind us this week that bundle selling is not just selling products. The key is to focus on offering solutions to customer problems.     To quote a precept from his Scott Paper days:  “we are selling dry hands”.     Bullen is actually selling a number of things, but the focus needs to be on the problem - solution all the time and in all marketing and sales communications.   AirX is selling "environments free of bad, nasty odors”, etc.

What are you selling and how can it be turned into problem solving?


Have a great day and an even better sales week!

Scott Jarden

Sunday Sales Blast 7/30/17

Chipotle says sick employee responsible for latest outbreak

A sick Chipotle employee caused a norovirus outbreak at a Virginia restaurant earlier this month.

Multiple customers who ate at a Sterling, Virginia Chipotle (CMG) complained of nausea, vomiting and diarrhea. Those symptoms are consistent with the highly contagious norovirus, which has impacted Chipotle restaurants before.

"We believe someone was working while sick," Ells said.

In response, Ells and other Chipotle executives said they are drilling with employees that they cannot work while contagious. The company's employees will undergo another round of "comprehensive communication and training" to make sure everyone working at Chipotle understands how to prevent another similar outbreak from occurring again. Ells called the new messaging strategy "relentless training."


Workers who come in sick cost their employers an average of $255 each per year, according to Cornell University labor researchers.

Sick employees have difficulty concentrating, work more slowly and have to repeat tasks, bogging down productivity, according to the study. (They also get their co-workers sick, but those costs were not counted in the study.) Not to mention their co-workers take their new sickness home to spread further.

Economists refer to slack productivity from ailing workers as "presenteeism," and the Cornell study said it may cost employers even more than absenteeism due to illness.

Other studies have suggested that presenteeism costs U.S. businesses $180 billion annually in lost productivity.

Summer will be over soon and cold season will follow quickly. Talk to Bullen about the Value of Clean presentation and how it can help your customer and sales.


How the First 20 Minutes of Your Day Can Set You Up for Success

You all know about that morning-routine thing: Everyone raves that waking up early and sticking to your routine will help you get more done. But whether you get out of bed at 5 a.m. or 3 p.m., it's the first 20 minutes of your day that can set you up for success. 

1. Don't click the snooze button.

Don't ever click your alarm's snooze button. This tells your brain it's OK to procrastinate by putting your day on hold.

2. Do make your bed.

Your room will look cleaner and feel more organized -- both of which train your mind to want to get things done, right away. It's a small win, but you can build on it as your day continues. 

3. Visualize your life.

This is probably the best thing you can do in the alpha state. Visualize your life. What will it be in five years, when you've achieved your goal of building your business? How about your relationships? Concentrate on how they'll look in the future and what you need to make them real. Tap into your subconscious mind to request what you want and then make your brain drive your actions.

For more info click here:


Have a great day and a even better sales week!

Scott Jarden

Sunday Sales Blast 7/23/17

Email Is Great But Face-to-Face Meetings Are 34 Times More Successful.

If your goal is to communicate, talking is a lot better than typing.

We have all of the advances in communication technology -- Skype, FaceTime, Slack. etc. Yet, nothing beats a good, old fashioned email. It’s quick, easy-to-use and, best of all, it's free.

Email remains one of the most effective and important marketing channels for brands. It’s even popular among millennials since they don’t enjoy talking to people on the phone. I love email but recent research has found that it may not as persuasive as talking to someone face-to-face.

The research was reported in Harvard Business Review and published in the Journal of Experimental Social Psychology. It suggests the success of a face to face is due to the lack of personal connection we experience today. The lack of actual one-on-one connection to someone can ultimately cost us what we really want.

1. Nonverbal cues.

Body language is extremely important when it comes to communication. It’s not how you said something, but also your facial expressions and body posture. All of these cues are lost in emails.

In fact, around 93 percent of communication effectiveness is determined by nonverbal cues. And, that’s not limited to strangers. Studies have have found that even you closest friends can’t interpret your emotions in emails.

2. Authentic, trust building experience.

All people, even millennials, still demand intimate and face-to-face encounters to build a more authentic and trustworthy relationship. At some point we should communicate with other people through a webcam, FaceTime, or conference tools like GoToMeeting.

3. More efficient. 

Face-to-face meetings are usually shorter than conference calls. That’s probably because when on the phone everyone sits there quietly with their phones on mute until the discussion is over. I’ve been guilty of this numerous times.

The takeaway.

Make face-to-face communication a priority whether it’s meeting a prospective client for the first time or scheduling semi-regular meetings with your team.

If you can’t do so in person, then at least use your webcam or apps like Skype. It’s not exactly the same, but it’s going to be more effective than only email communication - especially when you have a request. According to Bohns:

“If your office runs on email and text-based communication, it's worth considering whether you could be a more effective communicator by having conversations in person.

For the complete list here is the link:


Wildwood fun for the whole company!

Winner of the craziest hat! He was really into the award.

Friday the 21st we had the Bullen Company outing, another perfect day and a great group attending. Bullen has held a company outing each summer to Wildwood for the last 20 years. For those of you that don't know Wildwood it is like a mix of Coney Island, DisneyLand and the Philly Italian Market all rolled into one. There is a 2 mile or so boardwalk and multiple piers with rides of all types for all age groups. The Bullen outing is for employees and family, Those attending have unlimited access to rides and waterparks all day and an all you can eat lunch. We give out awards for best t-shirt, best hat and best sunglasses.

It was a great day and I am sure quite a few people will be coming to work with sunburns on Monday

Thanks to Vince Smith for organizing a great event.


Have a great day and a even better sales week!

Scott Jarden

Sunday Sales Blast 7/16/17

5 Rules Movie Assassins Follow Religiously That Entrepreneurs Should Too

Lesson 1: Assassins are prepared for any and every eventuality.

Great assassins, without question, are always prepared. Of course, no one can prepare for being double-crossed by a trusted partner, like what Alec Trevelyan (Sean Bean) did to James Bond (Pierce Brosnan) in Goldeneye, but by-and-large preparation separates a good assassin from a dead assassin.

As an entrepreneur, this means doing your homework scrupulously before any meeting you take, making sure you have an answer to any question (and, if you don't, getting back to the asker as soon as you do,) and always being early. And, yes, even little things, like always having an extra pen.

Lesson 2: Assassins always practice great tech hygiene.

Having the latest tech is great, but more important is keeping the tech you currently have in top condition.

The first question Jason Bourne (Matt Damon) asked Marie (Franke Potente) when they agreed to drive across Europe together in The Bourne Identity was if she kept her old car in good repair. Did she change the oil, rotates the tires, etc? She did and later, when the going got tough, Bourne was able to drive them both to safety using a car that most definitely wasn't designed for evasive maneuvers.

Sure, new tech is cool, but you know what's cooler? Giving yourself another week of financial runway because your current iWhatever still works great, and you don't waste money upgrading simply because you can.

Lesson 3: Assassins understand the difference between business and personal reactions.

While almost every great movie assassin has a personal story behind why they do what they do (Martin Blank in Grosse Pointe Blank is a loner who was recruited out of the army, John Wick's wife and dog were killed, etc.) they always try to maintain a balance between personal and professional.

In other words, their personal reasons might be driving what they do, but their professionalism shows through first and foremost. They never make bad decisions out of anger, they follow their plan and they're constantly checking themselves to see if they're missing anything. Their skills, professionalism and training guide them in completing their task, even if their motive is personal.

For all five go to:


ISSA, Las Vegas - Sept 11th-15th

The ISSA show is less than 60 days away, are you coming? Bullen will be exhibiting for our 70th year.

Click here to take our 20 second survey so we can be sure have our booth property staffed.


Have a great day and a even better sales week!

Scott Jarden

Sunday Sales Blast 7/9/17

Three minute history of Bullen is now up

5 Nightly Rituals of the Most Successful People

If you don't do these things before bed, you won't wake up ready for success.

Achieving great accomplishments on a regular basis requires that you build a set of habits around the things that make you successful. When you distill the success of elite entrepreneurs, or any elite performer for that matter, you realize just how much they rely on their habits for their success.

The evening is one of the best times to create habits that yield sustainable success. More specifically, the things you do before bed will have a direct impact on your next day. If you want to win the day, you need to win the night before.

1. Plan your day

This is obvious, yet crucial. You should have a good idea of what your next day looks like before you turn off the lights. Take the time to schedule and optimize your day, isolating the most important objectives so you can ensure they get done.

2. Pick out your clothes

There's a reason successful people wear the same things every day. The goal is to reduce the cognitive energy required to make a decision about your clothes. While you may not want to wear a hoodie every day, it still helps to set aside your wardrobe the night before.

3. Go to bed at the same time

Make a point of going to sleep and waking up at the same time each day. This helps you set a rhythm your body will naturally follow that helps you get to sleep more quickly and feel more rested when you wake up. 

You can read the rest at:


The Science of a Ripe Watermelon

Can you really tell if a watermelon is ripe by tapping it? A physicist explains

The tapping test depends on the fact that no solid object is perfectly rigid. They all have some elasticity (with limits, as anyone who has ever dropped a glass knows), and that means if you tap them, they will deform ever so slightly. But they rapidly spring back, overshoot and become a new deformed shape—and so you’ve started an oscillation.

The first test for watermelon quality is whether it has an unwanted air gap inside it. When you tap on a nice, clean shape like a mug, what you hear is close to a pure note—the structure is symmetrical, and it rings like a bell. The same is true for watermelons. If you get a note with an identifiable pitch, the fruit is probably solid all the way through. A dull thud indicates that it’s asymmetrical on the inside, and best avoided.

The next question is ripeness. As watermelons ripen, their flesh becomes more dense but less elastic, and the combination means that a riper watermelon will ring with a lower note.

Here is the full article:


Have a great day and a even better sales week!

Scott Jarden