Bullen Blog

SSB 11/19/23: Do you need new customers in 2024?

Five tips to getting new customers in 2024 1. Content Marketing: Produce high-quality, informative content that adds value to your target audience. This could be through blogs, podcasts, videos, or webinars. 2. Remote Engagement Strategies: Develop strategies for engaging customers who prefer online interactions, such as virtual consultations or online events. 3. Partnerships and Collaborations: Partner with other…

SSB 11/12/23: Happy 100th ISSA

Happy 100th ISSA I probably don’t need to tell you the following but in case you don’t know- The International Sanitary Supply Association (ISSA), a leading trade association for the cleaning industry worldwide, has a rich history dating back to its inception in 1923. Originally named the National Sanitary Supply Association (NSSA), the organization was…

SSB 11/5/23: The Future of Clean: How the Cleaning Industry is Changing in 2024

The Future of Clean: How the Cleaning Industry is Changing in 2024 The cleaning industry has always been essential, but it has undergone significant transformations in recent years. With the ongoing global focus on health and sustainability, the year 2024 promises to bring even more changes and innovations to this vital sector. From advanced technology…

SSB 10/29/23: How to Turn Every Employee into a Sales Superstar

How to Turn Every Employee into a Sales Superstar When you run a small business, you do not have a machine to grind out leads, vet them and close the deal. You need every person on your team to generate business. 1. Develop business literacy Engaged employees are good for business. In many cases, it’s…

SSB 10/22/23: Selling in 2024, Are You Ready?

Can you handle 2024? Selling in 2024: A Glimpse into the Future As we get ready to step into 2024, we stand on the brink of a new era, with selling practices continually being reshaped by technological advancements and shifting consumer behaviors. What distinguishes 2024 from its predecessor, 2023, is the accelerated incorporation of technologies…

SSB 10/8/23: 15 Minute Meetings Are The New Standard

Are you doing the 15 minute meeting thing? The 15-minute meeting is the fastest-growing block of time that workers and bosses are scheduling, according to an analysis of Microsoft Teams data, which also shows people are booking fewer hourlong meetings. Fifteen-minute meetings now make up 60% of calendared gatherings, proving that executives and employees alike…

SSB 10/1/23: Selling Tips For The New Times

Strategies for selling in a post-pandemic, increasingly remote world, from virtual demos to digital sales presentations. Adaptability: Always be ready to pivot based on market feedback, technological advancements, or global events. The post-pandemic world is dynamic, and agility can be your best asset. Invest in Technology: Video Conferencing Tools: Platforms like Zoom, Teams, and Webex…

SSB 9/10/23: Are you ready to sell your business?

Is it M & A time? Last week we recorded Jancast #153 and I am really happy with the feedback we have gotten. Comments like, “I didn’t realize we have lived through mergers and acquisitions in the past, I didn’t know the failure rate was so high, If I was thinking about selling, I have second thoughts…

SSB 9/3/23: Happy Labor Day Weekend!

Ok take Monday off! Labor Day is a federal holiday in the United States celebrated on the first Monday in September to honor and recognize the American labor movement and the works and contributions of laborers to the development and achievements of the United States. The three-day weekend it falls on is called Labor Day…
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