SSB 2/12/23: Three steps to selling a new product or service


First- Go Eagles!

Four steps to selling a new product or service

Selling a new product or service can be challenging, but with the right approach, it can also be a rewarding experience. Here are some steps to help you successfully sell a new product:

  1. Identify your target market: Determine who your ideal customer is and what their needs and wants are. This will help you tailor your marketing and sales approach to their specific needs.
  2. Conduct market research: Research your competition and find out what they are offering and how you can differentiate your product from theirs.
  3. Develop a strong value proposition: Make sure your product offers unique benefits that set it apart from similar products on the market.
  4. Create a marketing plan: Develop a marketing plan that will effectively reach your target market and convey the value of your product. This may include advertising, public relations, direct marketing, or other promotional efforts.

Jancast #139 is now up (new show next week)-

We were pleased to have a special guest for this episode, Broadcast and social media star Dr. Gavin McGregor-Skinner, of ISSA’s GBAC – Dr. Gavin McGregor-Skinner is a highly respected subject matter expert on infectious disease control, as well as your fascinating history as a doctor fighting Ebola.Gavin tells us about his work with Howie Mandel and the “Rethink Clean” program, and we hear that Gavin is NOT recognized as a social media star at airports or on the street.


Scott Jarden

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