SSB 10/26/25: Meet Soro2 — Your Secret Weapon for a Standout Product Debut

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Meet Soro2 — Your Secret Weapon for a Standout Product Debut

In today’s fast-moving marketplace, capturing attention at launch is everything. That’s where Soro2 comes in — a powerful AI-driven platform designed to help you introduce new products or services with maximum impact and minimal friction.

1. Create Engaging Video Announcements
With Soro2’s text-to-video capabilities, you can instantly turn your launch message, press release, or product overview into a professional video featuring realistic AI presenters. This saves production time and helps you maintain a consistent brand voice across social media, email campaigns, and your website.

So this is exactly what we did with our new product, Clear-Ion ®, Fragrance-Free Odor Control System, which we will officially launch at the ISSA show.  We needed a video of someone checking into a room and realizing it was a room where someone had smoked. We could have rented a room and shot the scene, but with Soro2 it just took a few attempts to get it right.

Click the image above or this link to learn more about this new products and see us at booth #5216 in Las Vegas.

In case you missed it last week Jancast #200 is uo

After more than 20 years, Jancast remains the first and longest-running podcast dedicated to the Jan/San industry. Over the years, we have had thousands of downloads from professionals around the world.

When we launched, Jancast was audio-only, but in January 2013 we made the leap to video—and we’ve been evolving ever since. Fun fact: in our very first year, we won the 2005 ISSA Innovation Award.

In this milestone episode, my co-host Mark Warner and I take a look back at where we started, how far the industry has come, and what’s ahead. We hope you enjoy the recap!

Click the image to view the show

If you missed our previous SSB’s here is the list of Bullen brand products effective against measles-

Here are our disinfectants, dilution rates, and their dwell time from the EPA Q list

Airx Brand
RX75 (RTU) -1839-83 – 10 min
RX79+ (RTU) – 498-179 – 10 min
RX89+ (RTU) – 498-62 – 10 min
RX44 ACE (2 oz per g)- 10324-154 – 10 min
RX78 Plus (1 oz per g)- 10324-155 – 10 min
RX Spray N Go – 1839-220 – 2 min
Citro Rx – 348-35 – 5 min

Truekleen Brand
Poten AB – (RTU)1839-83 – 10 min
Kleen 64 – (2 oz per g) 10324-154 – 10 min
C-1000 – (1/4 oz per g) 1839-86 – 10 min

3. How to Disinfect Properly
Clean first: Remove dirt, dust, and organic material
Apply disinfectant liberally to surfaces
Follow dwell time: Let the product sit wet on the surface for the amount of time listed on the label (usually 1–10 minutes)
Air out rooms: Measles can linger in the air for hours, so proper ventilation is key
Focus on high-touch surfaces: doorknobs, light switches, chairs, handrails, remote controls, and countertops

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